about bni | the
really big breakfast | the 60 second speech
 At
the heart of the BNI meeting is the "60 Second Speech"
slot. This is each member's opportunity to tell everyone
at the meeting all about their business, the kind of leads
they are looking for, and anything at all that will help
the other members generate business for them.
60 seconds may seem to be the briefest of speeches, but
BNI have developed a system to harness the power of this
format, and regularly organise free training workshops
to allow the members to develop their presentations, introducing
techniques such as the memory hook, and effective ways
to ensure that the message is remembered.
This system has immense practical benefits outside
BNI, where in in real-life networking situations, the
BNI member is trained to be able to give an instant
and concise account of what they do.
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